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FAMOUS YOU
Do you ever wonder why there is such a big "buzz" about someone else's products while the only buzz about yours is just you talking?
You've been working so hard, sending out emails, posting blog entries, visiting forums.
Maybe you've been using your hard-earned money for pay-per-click campaigns or direct mail.
You probably have sold some products or services, or raised awareness for your favorite cause. But your results have been inconsistent at best.
You've likely put out a lot more money than you expected to spend and now you're wondering whether you've made a big mistake.
Criss Bertling PR Consultant
You might be wondering whether there really is some big secret out there that you haven't discovered?
Unless you've been living on a desert island somewhere, you know there is a book and an Internet movie aboutThe Secret. And everyone and their many Internet cousins make promises about some mysterious secret you absolutely need to know to achieve your goals - or to work only an hour a day and make a million dollars. And I'd be willing to wager that by now you've spent some of your valuable money trying to discover that one secret that will be the key to breaking through to brilliant success.
Please understand - I'm in no way saying you've done anything wrong. You have not. What I am saying is that in today's Web 2.0 social networking world, you need more than the traditional drive-traffic-and-make-sales strategy and tactics if you are want to make some serious money.
You need lots of people to notice you - a lot more than are standing up and taking notice today.
I know, you might be thinking: "I don't need publicity. I just need customers."
Publicity is a strategy with lots of tactics for doing just that.
Let me ask you a question:
Are you on Facebook, or Twitter, or MySpace, YouTube or Digg or . . . . ? The list is long and the possibilities are confusing.
Here's an interesting reality:
All of these networking sites are really little more than a Web 2.0 version of public relations - Internet style. It's people interacting with one another one-on-one in front of dozens, hundreds or thousands of people who are paying attention to what's going on and then talking to each other about it.
PR, or publicity, or public relations - whatever you label it - is a critical component of your marketing strategy. Or it should be. When you understand what it really is, how use it, and how simple it can be, you will wonder why you have not included it in your marketing plan before. And you will most certainly use it in the future. Because it is one of the most effective - and fun - ways to market yourself, your business, your product(s) or your cause!
Just like marketing on the Internet is made up of a series of strategies and tactics like:
Publicity or PR is made up of a series of strategies and tactics like:
There are many ways to get publicity and not all of them will work best for you. What works for you may not work for someone else. What PR fits you best will be based on your business, product(s), service or cause. It will also be related to what niche, if any, you are in.
BUT there are still certain basic things everyone needs to know how to do and should be doing: things like press releases, online media rooms, how to establish and maintain a relationship with the media that will give you the most attention.
You need to know what social networking sites will give you the best results for the effort and time you spend there.
But before we jump ahead of ourselves, I need to first tell you that if you are just checking things out on the Internet, if you do not have a product or an already-established business, service or cause, you are not yet ready to start using PR to your advantage.
The very core of Public Relations or Publicity is based on two things: You must be credible AND newsworthy on some level. You don't have to be Oprah material but if you are just starting selling someone else's product as an affiliate, you are are not a good PR candidate yet - unless what you're selling is newsworthy.
My name is Criss Bertling and I've been involved in marketing and public relations in the world of technology since the personal computer first came out. Yikes! Did I admit that I'm that old?
I've worked for and with Fortune 100 companies, and owned and operated my own technical college. I've consulted for those same companies as well as small-to-medium size businesses, individual authors, entrepreneurs and non-profits. I've spent the better part of my adult life in marketing and publicity. I can't think of too many things that offer a more exciting, fun challenge that helping people go from "daydream to mainstream" through publicity.
I have created an 8-module, comprehensive publicity course that will teach you how to put together a PR strategy that works for YOU. You will learn what publicity tactics will and won't work well for you and how to implement those tactics in a way that can get you more attention with less effort than you could imagine!
Let me ask you: When you hear someone on the radio being interviewed as an expert, or see an great article in the paper about some company doing good in the community, or watch someone who is passionate about a cause being interviewed on TV, how do you feel about them? You believe they know what they're doing, that they are one of the "good guys," that they are making a difference.
What if they just ran an ad in the paper or on a website? Do you react the same way? Or do you think, "It's just an advertisement. It's probably hype, exaggeration or just someone else trying to sell me something."
That's what PR does for your business or cause. You just went from someone trying to sell something to a good guy making a difference, or who is interesting that people want to get to know better, or who has instant credibility. That translates into success.
So what do you think now? Are you ready to get publicity? Do you want to know more about public relations?
Then this course is for you. I spent eight weeks with a group of people who are experts in their fields. Four are well-known Internet marketers and experts in their areas, one works with Fortune 500 corporations, another works for a law firm and is taking his expertise to the Internet and radio airwaves, another is a highly successful entrepreneur in the technology field, another is moving her service product from the brick-and-mortar world onto the Internet, another has developed a software product she is promoting on the Internet - a diverse group of people. Each one has an expertise, a product, service or a cause they wanted to learn how to best leverage with PR.
Each module is on a different piece of PR with an understanding of how each piece works with the others to get the best results. Each recorded session includes:
What you're getting is
8 Weeks of Fantastic PR "Insider Information"
On How to Get Into the Public Eye and Stay There!
12+ Hours of Expert Audios Complete withTranscripts Audios – Transcripts - Worksheets - Samples
Complete 8-Week FAMOUS YOU Course Regular Price $597
- WHEN YOU- Order Your Product Today you will receive 2 hours of Personal Publicity Consultation with Criss (The 2 hours can be broken into 30-minute increments) Normally $300/hr
Become an Affiliate - Earn 50%
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